---
title: Your Marketing Cost Breakdown | The Zulu Method
description: Discover how The Zulu Method can save you over $316,000 annually while delivering faster marketing results compared to building an in-house team.
---

![The Zulu Method](https://www.thezulumethod.com/hubfs/raw_assets/public/tzm-hubspot/images/tmz_logo_dark.svg)

Download PDF

![The Zulu Method](https://www.thezulumethod.com/hubfs/raw_assets/public/tzm-hubspot/images/tmz_logo_white.svg) The AI Marketing Agency for B2B Tech Startups 

In-House Build vs The Zulu Method

# What your in-house marketing team really costs.

Based on the team you built (your team), here is the fully burdened annual cost, the time before it produces revenue, and the cash burned getting there, compared against The Marketing Team plan.

Save $376,060 a year (61%) versus building in-house at this size.

Build your in-house team

| Role | Base salary | Count |
| --- | --- | --- |

Total cost / year

The Zulu Method$239,940

In-house team$616,000

Time to revenue

The Zulu Method30-60d

In-house team9 mo

Burn before $1 sold

The Zulu Method$24,995$19,995

In-house team$256,667

Time to market

Building in-house**~9 months**

The Zulu Method**under 30 days**

HiringRampingProducing

Two ways to build a marketing engine

|   | The Zulu Method | Building In-House |
| --- | --- | --- |
| Time to first output | ✓Live in 30 days | ×6 to 9 months to hire and ramp |
| Cash burned before output | ✓**$19,995** | ×$256,667 |
| Channel coverage | ✓10+ channels to choose from, live in under 30 days | ×1 - 2 channels per marketer |
| Seniority on your account | ✓5x CMO oversight + dedicated senior manager | ×Capped at one manager's ceiling |
| The hiring gamble | ✓No hiring, no risk, always on | ×Search, ramp, PTO, attrition, backfill |
| Output throughput | ✓AI execution across every channel at once | ×Human hours, manual tasks |

Skip the $616,000, 9-month build.

Get a complete AI marketing department in 30 days. Or start with the one-month GTM Pilot.

[Book a meeting](https://www.thezulumethod.com/contact)

[Book a meeting](https://www.thezulumethod.com/contact) [Explore the GTM Pilot](https://www.thezulumethod.com/zulu-pilot) [Visit thezulumethod.com](https://www.thezulumethod.com)

Estimates only, for comparison. In-house figures use US market-average base salaries, loaded with benefits, employer payroll taxes, and overhead at the rates you set, and exclude bonus and equity. Time to market reflects typical hiring and ramp windows. The Zulu Method figures reflect list pricing for The Marketing Team plan with a first onboarding month. Your actual costs will vary.

thezulumethod.com/cost-calculator